The Tables of Contents Community Cookbook is a collection of dishes and reflections on food from the home kitchens of 36 contemporary poets, essayists and fiction writers in NYC. Each recipe was developed with two priorities in mind: nutrition and accessibility. As a truly collaborative effort, a handful of artists were selected to create an accompanying image for each dish.
All profits were used to support the ongoing food relief work of FIG NYC.
Date: Jan 2021 | Client: Table Of Contents | Role: Illustrator
Truth is an American Legacy Foundation tobacco education campaign promoting a tobacco-free lifestyle. Truth Initiative is dedicated to achieving a culture where all youth and young adults reject tobacco. We speak, seek and spread the truth about tobacco through education, tobacco control research and policy studies, and community activism and engagement.
I have worked with Truth for the past three years to create brand merchandise that illustrates shocking facts about the tobacco industry. My challenge has been to develop bold but relevant ways to communicate these messages to teens and create designs that they will be proud to wear while spreading the #truth.
Date: Dec 2016 - 2019 | Client: Truth Orange | Role: Designer, Illustrator
Nuna Native Foods offers healthy, sustainable quinoa and maca root powder from the Peruvian Andes. Nuna means “soul” or “spirit” in Quechua which speaks directly to the mission of this brand - to celebrate the spirit of Peruvian farmers, their land and their societies. Nuna does this by helping to build a market for lesser known native varieties of these crops and by using a percentage of sales to benefit The Visionaria Network, which fosters empowerment and education for young women in the Sacred Valley. I was honored to work with Nuna’s founders to establish brand guidelines, including a logo, color palette and package illustration design.
Date: Oct 2018| Client: Nuna Native Foods | Role: Art Director/ Illustrator
Inspiration
Logo Design
Package Illustration
For more illustrations please visit ericabaptisteart.com